Sidney Hornby Consulting
Independent Expert Consultation for Innovative Scientific Insight & Research
Methodology & Clinical Strategy for Claim Substantiation
Work with clients designing product efficacy support strategies to ensure compliance with regulatory and risk environment for advertising claims that deliver real impact on business objectives.
Data Interpretation, & Dissemination
Communicate and translate scientific and technical knowledge for consumers and healthcare professionals
CLAIMS LITIGATION & CHALLENGE SUPPORT
Guide response to challenges from NAD, competitors, or consumers Develop appropriate documentation to meet standards of reasonable scientific claim support.
Develop & Assess Testing Methods
Help clients develop or utilize innovative testing methods and scientific data to develop market differentiating claims.